Simple plans. Clear terms.
Four plans, from the essentials to a full growth program with Google Ads, mailers and AI follow-up. Every plan starts with a six-month agreement and includes a new website if you need one.
For smaller local businesses that need the foundation done right.
For growing contractors who want a full growth plan, not just SEO.
For competitive markets that need a fuller strategy: link building, a content plan and a monthly strategy call.
For companies that want SEO, Google Ads, content, tracking and reporting coordinated across a broader market.
| What's included | Launch$999/mo | Accelerate$1,999/mo | Dominate$2,999/mo | Empire$4,999+/mo |
|---|---|---|---|---|
| Keyword research and SEO setup | Included | Included | Included | Included |
| On-page SEO for up to 5 core pages | Included | Included | Included | Included |
| Local SEO and Google Business Profile optimization | Included | Included | Included | Included |
| Technical SEO cleanup | Included | Included | Included | Included |
| Search Console and Analytics setup | Included | Included | Included | Included |
| New website when you need one | Included | Included | Included | Included |
| Vowstone AI sales assistant (early access) | Not included | Included | Included | Included |
| AI automations, set up for you | Not included | 1 | 3 | Custom plan |
| Mailers and postcards, planned and sent for you | Not included | Included | Included | Included |
| Performance reports | Monthly | Every 2 weeks | Every 2 weeks | Every 2 weeks + custom dashboard |
| Advanced keyword research and competitor review | Not included | Included | Included | Included |
| Monthly SEO content | Not included | Included | Included | Included |
| Ongoing Google Business Profile improvements | Not included | Included | Included | Included |
| Ongoing monthly SEO improvements | Not included | Included | Included | Included |
| Site speed improvements | Not included | Included | Included | Included |
| Full local SEO growth strategy | Not included | Not included | Included | Included |
| Content plan for high-intent service searches | Not included | Not included | Included | Included |
| Link building and authority strategy | Not included | Not included | Included | Included |
| Conversion improvement recommendations | Not included | Not included | Included | Included |
| Competitor tracking and strategy adjustments | Not included | Not included | Included | Included |
| Monthly strategy call | Not included | Not included | Included | Included |
| Custom SEO and digital marketing strategy | Not included | Not included | Not included | Included |
| Google Ads management | Not included | Not included | Not included | Included |
| Landing page strategy | Not included | Not included | Not included | Included |
| Advanced market research | Not included | Not included | Not included | Included |
If you're not sure, start with the free website audit. We'll recommend a plan on the review call based on your trade, your towns and your competition.
Vowstone is an AI sales assistant built by the team behind RocktownSEO. It captures your sales calls, writes the notes, files each call under the right customer and turns every promise into a follow-up with an owner and a due date. You approve each follow-up before it becomes a task. It's a free bonus for you and your team on Accelerate and higher plans. We're rolling it out to clients one at a time.
A task that runs on its own, like replying to quote requests, following up after estimates, asking for reviews or sending new leads to the right person. Accelerate includes one, built and set up for you. Dominate includes three, and Empire gets a custom AI plan built around your workflow. We test each one before it goes live, and nothing messages your customers until you approve it.
Yes. Every plan starts with a six-month agreement. SEO takes months to show results, and six months gives the work a fair chance. It also covers a new website if you need one.
Not always. If yours can be fixed, fixing it is part of your plan. If it needs replacing, we build you a new one at no extra cost, and it's yours once your first six months are complete.
You do. Your Google Business Profile, domain, hosting and analytics stay in your name, and we work with manager access. If you ever leave, you keep all of it.
Each month is billed in advance, before that month's work starts.
Our work is included in your plan. Money paid to others, like Google Ads spend or the printing and postage for a mailing, is billed at cost, and only after you approve it.
No. No one controls Google's results, and a guarantee is a red flag. What you can count on is the work in your plan, done on schedule, and a report that shows what changed.
Access to your Google Business Profile and your website, and about 20 minutes to talk through your services and the towns you want to work in.
Talk to us
Start with a free website audit. It arrives by email in minutes, and we'll recommend a plan on a 20-minute call.