What the monthly work covers.
Everything below is part of a monthly plan unless it says otherwise, and each section notes which plans include it.
Every plan
Your Google Business Profile is often the first thing a homeowner sees, especially in the map results.
We clean up your categories, services and service areas, add photos and posts, and keep your business details consistent everywhere they appear.
Every plan · advanced research and competitor review from Accelerate
Good SEO starts with the words your customers actually use. We look at what people in your towns search for, how competitive each search is, and which searches lead to calls instead of browsing.
That list decides which pages we build and improve first.
Improved on Launch · new content monthly from Accelerate
Each main service and each main town you work in should have a clear page that explains what you do, where, and how to reach you.
We improve the pages you have and, on Accelerate and up, add new content every month.
Every plan · speed work from Accelerate
Technical problems quietly hold a site back: missing titles, slow pages, broken links, a layout that breaks on phones, or no structured data.
We fix them on the site you already have, whether it runs on WordPress, Wix, Squarespace or another builder.
Every plan
We set up Google Search Console and Analytics so you can see how people find your site and what they do there.
Your report explains what changed, what we worked on and what comes next, in plain English.
Free on Accelerate and up · early access
Vowstone is an AI sales assistant built by the team behind RocktownSEO. It captures your sales calls, writes the notes, files each call under the right customer and turns every promise into a follow-up with an owner and a due date.
It's included at no extra cost for you and your team on Accelerate and higher plans. We're rolling it out to clients one at a time.
One on Accelerate · three on Dominate · a custom plan on Empire
AI can take a lot of small, repetitive work off your plate. From Accelerate up, we build automations for your business and set them up for you: one on Accelerate, three on Dominate and a custom AI plan on Empire.
Popular choices are instant replies to quote requests, follow-ups after estimates, review requests after finished jobs and new leads sent straight to the right person.
Dominate and Empire
In competitive trades and bigger towns, links from real local sources help Google trust your site.
We build them the slow, legitimate way: local organizations, suppliers, partners and directories that matter. No link schemes.
Empire
When you want calls while SEO builds, Google Ads can fill the gap. On Empire, we plan and manage your campaigns, with a strategy for the landing pages they send people to.
Accelerate and up
Some of your best jobs come from people who already know you, or who live near a job you just finished. We plan, design and send postcards to past customers and the neighborhoods you want to work in, with a QR code so you can see who responds. Printing and postage are billed at cost, only after you approve each mailing.
Every plan · when you need one
Most websites can be fixed, and fixing yours is part of your plan. If it needs replacing, we build you a new one at no extra cost.
Once your first six months are complete, the new site is yours to keep.
By trade
Talk to us
Tell us your trade and the towns you work in. We'll look at your website before we talk. If we miss your call, leave a message and we'll call you back.